Unlocking the power of ChatGPT in Digital

Unlocking the power of ChatGPT in Digital

If you’re like us, you’ve been unable to escape the name ‘ChatGPT’. Not only has it captured the public’s interest, it’s also started being utilised in business settings and sectors all around the world. Our take on ChatGPT is that it is a powerful tool businesses can use to enhance human creativity and knowledge, not replace it. Ways you can…More

Deadline fast approaching to migrate your Google Analytics to GA4

Deadline fast approaching to migrate your Google Analytics to GA4

From 1 July 2023, Universal Analytics (UA) will no longer collect data on your website or app. To keep a historical record of your UA data and business reports, we strongly encourage you to export and save this data without delay. Need help switching to Google Analytics 4? We’re here to help. If you have custom…More

Not “if”, but “when”: The clear and present danger of Cyberattacks facing all Australian companies

Not “if”, but “when”: The clear and present danger of Cyberattacks facing all Australian companies

October is Cyber Security Awareness month and the timing of this annual focus on staying secure online couldn’t be more pertinent given the very recent cyber attacks on Optus, Uber, Medibank Private and Woolworths MyDeal, to name just some of the biggest hacks that have hit the headlines. Telecoms giant Optus reported one of the…More

Tennis Australia’s NFT pilot serves up success

Tennis Australia’s NFT pilot serves up success

While talk of cryptocurrency and Non-Fungible Tokens (NFTs) is nothing new, it’s taken some time to gain momentum in a mainstream, ‘real world’ context. The Australian Open is the first grand slam of the year, heralded as one of the most prestigious tennis tournaments in the world. In January 2022, Tennis Australia and Decentraland (a…More

Optimising cookie policies and big changes in store for Google Analytics

Optimising cookie policies and big changes in store for Google Analytics

With the constant struggle between gathering data and protecting your customers’ personal information, it is important to understand your obligations while ensuring you don’t miss out on valuable data. In this post we explore: Is your cookie policy harming your understanding of your customer? The changing face of Google Analytics Is your cookie policy harming…More

The lingo you’ll need in 2022 on Crypto, NFTs and the Metaverse

The lingo you’ll need in 2022 on Crypto, NFTs and the Metaverse

While we continue to face the morphing challenges of living with COVID and the evolving digital frontier, it’s time to set yourself up with the lingo you’ll need in 2022 so you can talk with confidence in any digital discussion. In this blog, we explore – Fintech buzzwords – what you need to know in…More

Digital Investment Considerations for the Post-COVID World

Digital Investment Considerations for the Post-COVID World

Welcome to the June edition of the view from the Hill. Since COVID-19, the level of investment by our clients has continued to be elevated. CEOs and CXOs are becoming more and more aware of the importance of delivering beautiful digital experiences that appeal to both the functional and emotional needs of their customers. Each…More

So Long 2020, Hello 2021

So Long 2020, Hello 2021

From New York to York Street 2020 was a year like no other, a year we’ll never forget 2021 looks to be promising much of the same – uncertainty, border closures, face masks and hand sanitiser, it’s fair to say that some of the changes we saw in 2020 are becoming a new way of…More

The New and Improved Lenox Hill Digs

The New and Improved Lenox Hill Digs

An update to our clients and friends, Our time at the Old Fire Station in Claremont has sadly come to an end. Since Lenox Hill began in 2014 with just two team members, we’ve outgrown our first office as the team has expanded.  Just last week we moved into our freshly renovated space in York…More

Exploring our UX and e-Learning Capabilities

Exploring our UX and e-Learning Capabilities

Hello 2020, part II We hope that you managed to take a break from the home office to explore some of our great Aussie backyard through July. The countdown to Spring has officially begun! On the Lenox Hill front, we’ve said bye for now to our developer, Sarah – who’s been busy becoming a Mum over…More