I was recently asked to provide some perspectives on how we help companies adopt digital capabilities to improve their performance and outcomes. Acuity magazine is the much respected monthly magazine published for the 117,000 members of Chartered Accountants in Australia and New Zealand.
Since setting up Lenox Hill over 3 years ago, we’ve had the privilege of working with a broad range of companies in Australia and the US, from some of the most well-known brands to emerging disruptors. And we’ve seen the benefits first hand in driving sales, improving customer satisfaction and reducing manual overhead costs.
In particular the journalist was interested in our views on how companies should approach and leverage social media. Together with the rise of agile methodologies and user centred design.